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Susanne Morris

November 20, 2020

Data Storage: JSON vs. CSV

With the ever-expanding data landscape, understanding data storage is necessary for professionals working in data-driven businesses. There are many benefits to harnessing the different data storage formats and using each one in ways that will maximize their respective properties. This article will compare JSON and CSV, provide explanations of both formats, and touch upon the XML format. 

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External hard drives and data cables
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Susanne Morris

November 18, 2020

What Is Lead Scoring?

Lead Scoring is an essential business process that involves marketing and sales teams within a business. This article will explore the details of lead scoring, why it’s important, and how to set-up a model that works best for your company. Additionally, this article will explain predictive lead scoring and its impact on acquisition and sales.

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Data parsing computer languages

Susanne Morris

October 30, 2020

What Is Data Parsing?

Since the introduction of big data, the need for data extraction, analysis, and processing has become increasingly essential to companies across all industries. This article will explain data parsing on a deeper level, break down the structure of a parser, and compare a buy or build a solution for your company’s data analysis needs.

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Alternative data for VCs

Susanne Morris

October 15, 2020

What is Alternative Data?

Alternative data compiled with traditional data offers investors and analysts business insights that are both predictive and reliable. This article will explain the essentials of alternative data as well as its importance to investors and hedge funds. 

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