Unlock business opportunities
Job posting data offers unique job market insights, helping generate more business opportunities. Among other use cases, job posting can be leveraged to identify and evaluate buying intent for B2B products from the skill set or position that the company is looking for.
Capture company or industry traction
Job listings and job descriptions help investors enhance their decisions by making it possible to filter companies that are reaching the next growth phase by expanding their talent pool to particular areas. At a larger scale of analysis, this data can be leveraged to forecast market trends and predict the growth of specific industries.
Gain strategic competitive insights
Coresignal’s job posting datasets complemented with historical job posting data provide decision-makers with an opportunity to generate industry-wide competitive insights. Analyze and predict where and how a competitor is expanding its presence and operations in the near term
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Free data sample
- See the sample structure of our job posting JSON record
- Explore the main job posting data points
- Find out the definition of each data point
Main data fields
Aside from company identifiers such as its name and website address, here are some examples of other data fields you will find in our job posting data.
|title||Job position title||Senior Software Developer|
|location||Location of the job position||Tokyo|
|employment _type||Type of employment of the job ad||full-time|
|company_open_position_count||Number of open job positions in the company||7|
|description||Text body of the job ad describing the position||You will be working on improving and maintaining performance flows of the existing product. [...]|
Please note that some example values were changed for clarity. For more information on all available data fields, their corresponding sources, and data samples please contact sales.
Job posting data for investment intelligence
Enhance your decisions and analysis with Coresignal’s fresh and historical datasets. Historical job posting data is particularly useful as it allows to better understand expansion trends, analyze hiring practices, and predict company or industry growth rates, enabling the extraction of actionable strategic and operational insights.
Rich data for lead generation
From lead generation tools for individuals or for companies, Coresignal’s job posting datasets are ideal for lead generation and determining purchasing intent. In B2B sales, job postings can also help identify the best moment to approach a prospective client.
What is job posting data?
Job posting data refers to information about a company's expansion and hiring plans. It shows both historical and new records on job ads. Online job posting data includes information such as job title, job position, salary range, company name, required skills, and preferred education.
Job posting data can help you track company growth and expansion. You can also see the location where a certain company intends to expand.
By knowing the specifics of a job site, you can try to predict how successful the company will be under certain geographical circumstances. You can also find how many open positions a company has to gain valuable insights into its expansion.
Job data is extremely valuable for investors because they can identify companies that are ready to take the next step and grow into a potentially groundbreaking business.
Job posting analytics vs labor market information
Job posting analytics (JPA)
Job posting analytics helps to measure the demand for talented candidates from a broader range of regions.
JPA report shows:
- The number of job postings
- What jobs do people seek
- Businesses scouting for talent
- The volume of the demand
- What job titles do companies utilize
- The education preferred or needed for certain listings
- The skills a business requires
You can use those reports for comparison reasons or investment purposes. You can see how ambitious some companies are and if they are worth investing in.
Labor market information (LMI)
Labor market reports refer to data gathered and announced by public sources. Labor market analytics helps to evaluate the present and historical conditions of the labor market.
LMI encompasses almost all employee activity in the country. However, it is lacking in detail and freshness.
For instance, Indeed is a hiring lab website that delivers employment overviews and helps drive the global market discourse. It uses proprietary data and publicly available sources to conduct research primarily on global labor market topics.
Job postings, on the other hand, are online advertisements that are published by companies looking for new candidates. It shows more detail that LMI is lacking, such as employers' demands for specific skills and more information in the job title.
Furthermore, job postings can be accessed in real-time, whereas labor statistics often become outdated.
How is job posting data used?
Job posting data for investors
Investors can gain a myriad of useful insights from job posting data.
First of all, it helps you see the expansion and growth of a company. If a company is publishing new online job postings, it means they are becoming more successful and are looking for opportunities to expand. By analyzing the job listing, you can see what position they are trying to fill, what skills they require, and predict what services they will be able to provide once they finish the hiring process.
Secondly, you can gather information on the company's ambitions. If they are trying to hire people with a bachelor's degree, that is a good sign. If they are looking for someone with a master's, that is even better. Employers with well-defined ambitions are always a good sign. It means they are confident enough that people with education will want to work with them.
Finally, you are guaranteed to avoid duplicate job postings. Duplicate job postings interfere with the overall research process and costs valuable time. We, at Coresignal, make sure that the job posting data you receive is free of duplicates and ready to use.
Job posting data for B2B
Knowing when to approach a client is key to improving your lead generation and delivering a well-suited sales pitch.
Job posting data allows you to see what position a certain company is trying to fill. You can see the job description and figure out the pain points that a person in that position would encounter. If you have a product that would help them alleviate those pain points, you can approach the business with an offer that would improve overall company performance.
By having access to our job posting data, you are able to see when a certain position has been filled. As a result, you can devise the perfect marketing campaign and approach the business with your solution.
Benefits of job posting data
Job posting data helps recruiters, investors, and businesses make better-informed, data-driven decisions. Some benefits of job posting data include:
- Boosting investment analysis
- Enhancing decision making
- Improving lead generation
- Identifying industry trends
Coresignal’s job posting data includes data fields such as company identifiers, job posting information, and employer information.
Together, these data points can help paint a larger picture of a businesses’ operations, growth rate, and more.
From lead generation to HR intelligence and market research, job posting data can help you discover unprecedented business opportunities.
To wrap up
Job posting data provides you with a great deal of information that could help you seize an opportunity. Based on the job title and skills required, you can predict the flow of job seekers and anticipate the company's growth and success.
New postings provide you with insights into the expansion of a business that, in turn, enable data-driven business and investment decisions.
You can keep track of the location of expansion, may it be country, state, or city, and compare the company's success against many other factors.
In general, Coresignal's job posting data offers a great opportunity to improve your overall business and investment affairs.
Stay ahead of the game with fresh web data
Coresignal's data helps companies achieve their goals