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Available data points
Metadata
company_id
5939522
source_id
2590479
unique_domain
1
unique_website
1
last_updated_at
2025-04-05
created_at
2016-06-24
description
Orms is South Africa's premier photographic services retailer. From its beginnings as a photography gear and printing shop, Cape Town photography giant Orms has become an extensive creative franchise in South Africa. The Orms vision has always been to provide professional and amateur photographers, videographers and artists with the best and latest gear at reasonable prices, and to stock the largest range of products and services. Members of the Orms family include: Orms Direct Online Store: http://www.ormsdirect.co.za/ Orms Print Room & Framing: http://www.ormsprintroom.co.za Orms Cape Town School of Photography: http://ctsp.co.za
type
Self-Owned
industry_group_1
Photography
Firmographics
company_name
Orms | Everything Photographic
company_legal_name
Orms PTY LTD
industry
Photography
founded_year
1996
size_range
51-200 employees
employees_count
64
Locations
hq_country
South Africa
hq_country_iso2
ZA
hq_country_iso3
ZAF
hq_location
Cape Town, Western Cape, South Africa
hq_full_address
*******
Follower counts & changes
followers_count_professional_network
1036
followers_count_owler
5
Technographics
num_technologies_used
8
Company websites and social media
website
https://www.ormsdirect.co.za
professional_network_url
https://www.professional-network.com/company/orms-pro-photo-warehouse
financial_website_url
https://www.financial-website.com/organization/orms-3544
Website traffic
total_website_visits_monthly
144800
visits_change_monthly
24.82
rank_global
234043
rank_country
2179
rank_category
14
bounce_rate
33.14
pages_per_visit
4.57
average_visit_duration_seconds
326
Employee review score & changes
company_employee_reviews_count
2
company_employee_reviews_aggregate_score
4.4
JSON data sample
{ "company_id": 5939522, "source_id": "2590479", "company_name": "Orms | Everything Photographic", "company_name_alias": [ "orms | everything photographic", "orms direct", "orms (south africa)", "orms shop", "orms pty ltd" ], "company_legal_name": "Orms PTY LTD", "company_logo": "/9j/4AAQSkZJRgABAQAAAQABAAD/2wBDAAMCAgMCAgMDAwMEAwMEBQgFBQQEBQoHBwYIDAoMDAsK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\r\nUUUAFFFFABRRRQAUUUUAFFFFABRRRQAUUUUAFFFFAH//2Q==", "website": "https://www.ormsdirect.co.za", "professional_network_url": "https://www.professional-network.com/company/orms-pro-photo-warehouse", "twitter_url": [ "https://www.twitter.com/ormsdirect" ], "discord_url": [], "facebook_url": [ "https://www.facebook.com/ormsdirect" ], "instagram_url": [ "https://www.instagram.com/ormsdirect" ], "pinterest_url": [ "https://za.pinterest.com/ormsdirect/" ], "tiktok_url": [], "youtube_url": [ "https://www.youtube.com/user/ormstv" ], "github_url": [], "reddit_url": [], "financial_website_url": "https://www.financial-website.com/organization/orms-3544", "stock_ticker": [], "is_b2b": 0, "industry": "Photography", "sic_codes": [ "59", "594" ], "naics_codes": [ "44", "443" ], "categories_and_keywords": [ "photography and videography", "hobbies and leisure > photography (in south africa)", "lenses", "videography", "photography", "top-rated cameras", "online camera store", "audio", "consumer goods", "lighting", "printing", "video" ], "description": "Orms is South Africa's premier photographic services retailer. From its beginnings as a photography gear and printing shop, Cape Town photography giant Orms has become an extensive creative franchise in South Africa. The Orms vision has always been to provide professional and amateur photographers, videographers and artists with the best and latest gear at reasonable prices, and to stock the largest range of products and services. Members of the Orms family include: Orms Direct Online Store: http://www.ormsdirect.co.za/ Orms Print Room & Framing: http://www.ormsprintroom.co.za Orms Cape Town School of Photography: http://ctsp.co.za", "description_enriched": "ORMS Direct is an online camera store in South Africa that offers a wide range of top-rated cameras, lenses, lighting, audio, and accessories. They provide expert advice, fast shipping, and exceptional customer service.", "description_metadata_raw": "Discover the ultimate photography and videography experience with ORMS. Shop top-rated cameras, lenses, lighting, audio and accessories. Get expert advice, fast shipping, and exceptional customer service. Explore our wide range of products and let us help you capture your vision today.", "type": "Self-Owned", "status": { "value": "active", "comment": "Independent Company" }, "founded_year": "1996", "size_range": "51-200 employees", "employees_count": 64, "followers_count_professional_network": 1036, "followers_count_twitter": null, "followers_count_owler": 5, "hq_region": [ "Africa", "Sub-Saharan Africa", "Southern Africa", "EMEA" ], "hq_country": "South Africa", "hq_country_iso2": "ZA", "hq_country_iso3": "ZAF", "hq_location": "Cape Town, Western Cape, South Africa", "hq_full_address": "*******", "hq_city": null, "hq_state": null, "hq_street": null, "hq_zipcode": null, "company_locations_full": [ { "location_address": "*******", "is_primary": 1 }, { "location_address": "*******", "is_primary": 0 }, { "location_address": "*******", "is_primary": 0 }, { "location_address": "*******", "is_primary": 0 }, { "location_address": "*******", "is_primary": 0 } ], "is_public": 0, "ipo_date": null, "ipo_share_price": null, "ipo_share_price_currency": null, "revenue_annual_range": { "source_4_annual_revenue_range": null, "source_6_annual_revenue_range": { "annual_revenue_range_from": 15000000, "annual_revenue_range_to": 25000000, "annual_revenue_range_currency": "$" } }, "revenue_annual": null, "revenue_quarterly": null, "income_statements": [], "stock_information": [], "last_funding_round_name": null, "last_funding_round_announced_date": null, "last_funding_round_lead_investors": [], "last_funding_round_amount_raised": null, "last_funding_round_amount_raised_currency": null, "last_funding_round_num_investors": null, "funding_rounds": [], "ownership_status": "Private", "parent_company_information": null, "acquired_by_summary": null, "num_acquisitions_source_1": null, "acquisition_list_source_1": [], "num_acquisitions_source_2": null, "acquisition_list_source_2": [], "num_acquisitions_source_5": null, "acquisition_list_source_5": [], "competitors": [], "competitors_websites": 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"2024-05-20", "last_verified_at": "2024-09-16" } ], "total_website_visits_monthly": 144800, "visits_change_monthly": 24.82, "rank_global": 234043, "rank_country": 2179, "rank_category": 14, "visits_breakdown_by_country": [], "visits_breakdown_by_gender": { "male_percentage": 59.54, "female_percentage": 40.46 }, "visits_breakdown_by_age": { "age_18_24_percentage": 12.39, "age_25_34_percentage": 29.85, "age_35_44_percentage": 19.72, "age_45_54_percentage": 16.66, "age_55_64_percentage": 12.6, "age_65_plus_percentage": 8.78 }, "bounce_rate": 33.14, "pages_per_visit": 4.57, "average_visit_duration_seconds": 326, "similarly_ranked_websites": [ "alamy.com", "lizzardonline.com", "ormsdirect.co.za", "theredherring.co.za", "dreamstime.com", "ormsdirect.co.za", "cameraworld.co.za", "camerastuff.co.za", "ormsprintroom.co.za", "kameraz.com" ], "top_topics": [ "shopping", "south africa", "south", "electronics", "home" ], "company_employee_reviews_count": 2, 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57, "date": "2023-10" }, { "employees_count": 56, "date": "2022-07" }, { "employees_count": 43, "date": "2020-05" }, { "employees_count": 59, "date": "2022-12" }, { "employees_count": 49, "date": "2021-06" }, { "employees_count": 57, "date": "2023-08" }, { "employees_count": 58, "date": "2023-04" }, { "employees_count": 67, "date": "2024-09" }, { "employees_count": 44, "date": "2020-03" } ], "professional_network_followers_count_change": { "current": 1036, "change_monthly": 5, "change_monthly_percentage": 0.4849660523763337, "change_quarterly": 43, "change_quarterly_percentage": 4.33031218529708, "change_yearly": 253, "change_yearly_percentage": 32.31162196679438 }, "professional_network_followers_count_by_month": [ { "follower_count": 1036, "date": "2025-04" }, { "follower_count": 455, "date": "2021-07" }, { "follower_count": 392, "date": "2020-08" }, { "follower_count": 846, "date": "2024-06" }, { "follower_count": 693, "date": "2023-09" }, { "follower_count": 284, "date": "2019-01" 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