Insurance companies in New Zealand

{
  "company_id": 2830075,
  "source_id": "281095",
  "company_name": "Tower Insurance",
  "company_name_alias": [
    "tower insurance",
    "tower",
    "tower limited"
  ],
  "company_legal_name": "Tower Limited",
  "company_logo": "/9j/4AAQSkZJRgABAQAAAQABAAD/2wBDAAMCAgMCAgMDAwMEAwMEBQgFBQQEBQoHBwYIDAoMDAsK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\r\nRRQB/9k=",
  "website": "https://www.tower.co.nz",
  "professional_network_url": "https://www.professional-network.com/company/tower",
  "twitter_url": [
    "https://www.twitter.com/towernz"
  ],
  "discord_url": [],
  "facebook_url": [
    "https://www.facebook.com/towernz"
  ],
  "instagram_url": [
    "https://www.instagram.com/tower_insurance"
  ],
  "pinterest_url": [],
  "tiktok_url": [],
  "youtube_url": [
    "https://www.youtube.com/user/towernz",
    "https://www.youtube.com/towernz"
  ],
  "github_url": [],
  "reddit_url": [],
  "financial_website_url": "https://www.financial-website.com/organization/tower-ltd",
  "stock_ticker": [
    {
      "exchange": null,
      "ticker": "TWR"
    },
    {
      "exchange": "NYSE",
      "ticker": "TWR"
    }
  ],
  "is_b2b": 0,
  "industry": "Insurance",
  "sic_codes": [
    "64",
    "641"
  ],
  "naics_codes": [
    "52",
    "524"
  ],
  "categories_and_keywords": [
    "insurance",
    "finance > insurance (in new zealand)",
    "home insurance",
    "contents insurance",
    "motor insurance",
    "boat insurance",
    "travel insurance",
    "pet insurance",
    "sme business insurance",
    "landlord insurance",
    "lifestyle block insurance",
    "house",
    "car",
    "online",
    "contents",
    "financial-services",
    "car-insurance",
    "home-insurance",
    "auto insurance",
    "insurtech"
  ],
  "description": "For over 150 years Tower has been helping Kiwi and Pacific customers protect their home, car, businesses and things they love with insurance. Operating across Aotearoa and five Pacific countries, we’re focused on delivering beautifully simple and rewarding experiences for our customers.",
  "description_enriched": "Tower is an insurance company that offers a wide range of insurance products including house, car, contents, boat, landlord, pet, and travel insurance. They provide online quotes and discounts to help customers make informed decisions.",
  "description_metadata_raw": "Get a quote and buy insurance online with Tower. Plus, save up to 20% with our multi-policy discount. Compare our policies today.",
  "type": "Public Company",
  "status": {
    "value": "active",
    "comment": "Subsidiary"
  },
  "founded_year": "1869",
  "size_range": "501-1000 employees",
  "employees_count": 1026,
  "followers_count_professional_network": 16059,
  "followers_count_twitter": null,
  "followers_count_owler": 68,
  "hq_region": [
    "Oceania",
    "Australia and New Zealand",
    "APAC"
  ],
  "hq_country": "New Zealand",
  "hq_country_iso2": "NZ",
  "hq_country_iso3": "NZL",
  "hq_location": "Auckland, AUK, New Zealand",
  "hq_full_address": "*******",
  "hq_city": null,
  "hq_state": null,
  "hq_street": null,
  "hq_zipcode": null,
  "company_locations_full": [
    {
      "location_address": "*******",
      "is_primary": 0
    },
    {
      "location_address": "*******",
      "is_primary": 1
    },
    {
      "location_address": "*******",
      "is_primary": 0
    },
    {
      "location_address": "*******",
      "is_primary": 0
    },
    {
      "location_address": "*******",
      "is_primary": 0
    },
    {
      "location_address": "*******",
      "is_primary": 0
    }
  ],
  "is_public": 1,
  "ipo_date": "1999-09-28",
  "ipo_share_price": null,
  "ipo_share_price_currency": null,
  "revenue_annual_range": {
    "source_4_annual_revenue_range": {
      "annual_revenue_range_from": 100000000,
      "annual_revenue_range_to": 500000000,
      "annual_revenue_range_currency": "$"
    },
    "source_6_annual_revenue_range": {
      "annual_revenue_range_from": 200000000,
      "annual_revenue_range_to": 500000000,
      "annual_revenue_range_currency": "$"
    }
  },
  "revenue_annual": {
    "source_5_annual_revenue": {
      "annual_revenue": 307251508,
      "annual_revenue_currency": "$"
    },
    "source_1_annual_revenue": null
  },
  "revenue_quarterly": null,
  "income_statements": [],
  "stock_information": [],
  "last_funding_round_name": null,
  "last_funding_round_announced_date": null,
  "last_funding_round_lead_investors": [],
  "last_funding_round_amount_raised": null,
  "last_funding_round_amount_raised_currency": null,
  "last_funding_round_num_investors": null,
  "funding_rounds": [],
  "ownership_status": "Public",
  "parent_company_information": {
    "parent_company_name": "Fairfax Financial Holdings Limited",
    "parent_company_website": "http://www.fairfax.ca/",
    "date": "2017-02-01"
  },
  "acquired_by_summary": {
    "acquirer_name": "Fairfax Financial Holdings",
    "announced_date": "2017-02-08",
    "price": 144000000,
    "currency": "$"
  },
  "num_acquisitions_source_1": null,
  "acquisition_list_source_1": [],
  "num_acquisitions_source_2": null,
  "acquisition_list_source_2": [],
  "num_acquisitions_source_5": 2,
  "acquisition_list_source_5": [
    {
      "acquiree_name": "TSB Bank's Insurance Portfolio",
      "announced_date": "2022-06-01",
      "price": "4700000.0",
      "currency": "$"
    },
    {
      "acquiree_name": "National Pacific Insurance Limited",
      "announced_date": "2021-11-01",
      "price": null,
      "currency": null
    }
  ],
  "competitors": [
    {
      "company_name": "aa insurance",
      "similarity_score": 52900
    },
    {
      "company_name": "gjensidige forsikring",
      "similarity_score": null
    },
    {
      "company_name": "asteron life",
      "similarity_score": 52901
    },
    {
      "company_name": "desjardins general insurance group",
      "similarity_score": null
    },
    {
      "company_name": "fmg",
      "similarity_score": 100000
    },
    {
      "company_name": "state insurance",
      "similarity_score": 53581
    },
    {
      "company_name": "ia financial",
      "similarity_score": null
    },
    {
      "company_name": "progressive corporation",
      "similarity_score": null
    }
  ],
  "competitors_websites": [
    {
      "website": "ami.co.nz",
      "similarity_score": 100,
      "total_website_visits_monthly": 388500,
      "category": "Finance > Insurance",
      "rank_category": 542
    },
    {
      "website": "state.co.nz",
      "similarity_score": 97,
      "total_website_visits_monthly": 178300,
      "category": "Finance > Insurance",
      "rank_category": 953
    },
    {
      "website": "aainsurance.co.nz",
      "similarity_score": 91,
      "total_website_visits_monthly": 320600,
      "category": "Finance > Insurance",
      "rank_category": 592
    },
    {
      "website": "vero.co.nz",
      "similarity_score": 76,
      "total_website_visits_monthly": 64099,
      "category": "Finance > Insurance",
      "rank_category": 2031
    },
    {
      "website": "coveinsurance.co.nz",
      "similarity_score": 68,
      "total_website_visits_monthly": 25100,
      "category": "Finance > Insurance",
      "rank_category": 3006
    },
    {
      "website": "initio.co.nz",
      "similarity_score": 67,
      "total_website_visits_monthly": 32500,
      "category": "Finance > Insurance",
      "rank_category": 3414
    },
    {
      "website": "amp.co.nz",
      "similarity_score": 56,
      "total_website_visits_monthly": 170100,
      "category": "Finance > Finance - Other",
      "rank_category": 2612
    },
    {
      "website": "nzi.co.nz",
      "similarity_score": 53,
      "total_website_visits_monthly": 5400,
      "category": "Finance > Insurance",
      "rank_category": 7716
    },
    {
      "website": "fintel.co.nz",
      "similarity_score": 53,
      "total_website_visits_monthly": 0,
      "category": "Finance > Insurance",
      "rank_category": 0
    },
    {
      "website": "moneyhub.co.nz",
      "similarity_score": 50,
      "total_website_visits_monthly": 632800,
      "category": "Finance > Finance - Other",
      "rank_category": 1381
    }
  ],
  "company_phone_numbers": [
    "********"
  ],
  "company_emails": [
    "****@tower.co.nz"
  ],
  "pricing_available": 1,
  "free_trial_available": 0,
  "demo_available": 0,
  "is_downloadable": 0,
  "mobile_apps_exist": 0,
  "online_reviews_exist": 0,
  "documentation_exist": 0,
  "product_reviews_count": null,
  "product_reviews_aggregate_score": null,
  "product_reviews_score_distribution": null,
  "product_pricing_summary": [],
  "num_news_articles": 0,
  "news_articles": [],
  "num_technologies_used": 46,
  "technologies_used": [
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      "last_verified_at": "2024-07-01"
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      "technology": "looker",
      "first_verified_at": "2024-04-22",
      "last_verified_at": "2024-10-07"
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      "last_verified_at": "2025-03-31"
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      "technology": "linkedin",
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      "technology": "swift",
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      "technology": "centos",
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      "technology": "jenkins",
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    {
      "technology": "amp",
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      "technology": "ansible",
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      "last_verified_at": "2025-03-31"
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    {
      "technology": "medium",
      "first_verified_at": "2024-04-04",
      "last_verified_at": "2024-05-27"
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    {
      "technology": "google analytics",
      "first_verified_at": "2024-04-22",
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      "technology": "citrix netscaler",
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      "technology": "selenium",
      "first_verified_at": "2024-05-20",
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      "technology": "transcend",
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    {
      "technology": "postman",
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      "last_verified_at": "2025-03-31"
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    {
      "technology": "box",
      "first_verified_at": "2024-04-22",
      "last_verified_at": "2024-10-07"
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    {
      "technology": "c",
      "first_verified_at": "2024-04-22",
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      "technology": "hotjar",
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      "technology": "compass",
      "first_verified_at": "2024-04-04",
      "last_verified_at": "2025-03-31"
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      "technology": "facebook",
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      "technology": "react",
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  ],
  "total_website_visits_monthly": 168000,
  "visits_change_monthly": 13.93,
  "rank_global": 175139,
  "rank_country": 674,
  "rank_category": 4,
  "visits_breakdown_by_country": [],
  "visits_breakdown_by_gender": {
    "male_percentage": 51.91,
    "female_percentage": 48.09
  },
  "visits_breakdown_by_age": {
    "age_18_24_percentage": 9.91,
    "age_25_34_percentage": 20.69,
    "age_35_44_percentage": 16.17,
    "age_45_54_percentage": 20.72,
    "age_55_64_percentage": 20.16,
    "age_65_plus_percentage": 12.35
  },
  "bounce_rate": 31.69,
  "pages_per_visit": 5.6,
  "average_visit_duration_seconds": 288,
  "similarly_ranked_websites": [
    "aainsurance.co.nz",
    "state.co.nz",
    "tower.co.nz",
    "vero.co.nz",
    "aia.co.nz",
    "ami.co.nz",
    "aainsurance.co.nz",
    "state.co.nz",
    "tower.co.nz",
    "vero.co.nz"
  ],
  "top_topics": [
    "nz",
    "insurance",
    "travel",
    "banking",
    "newzealand"
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  "company_employee_reviews_count": 21,
  "company_employee_reviews_aggregate_score": 3.6,
  "employee_reviews_score_breakdown": {
    "business_outlook": 0.61,
    "career_opportunities": 3.1,
    "ceo_approval": 0.71,
    "compensation_benefits": 3.3,
    "culture_values": 3.5,
    "diversity_inclusion": 3,
    "recommend": 0.65,
    "senior_management": 3.3,
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