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Available data points
Metadata
company_id
11067330
source_id
465486
unique_domain
1
unique_website
1
last_updated_at
2025-04-01
created_at
2017-08-28
description
From humble beginnings in 1980 as a single family-owned brokerage in Ladner, BC, Westland has grown to become one of the largest insurance brokerages in the country. Since then, we’re proud to have grown to a team of over 3,000 employees and close to 300 locations coast-to-coast. As Westland has expanded across the country, we have always maintained our focus on our people, our clients and our communities.
type
Privately Held
industry_group_1
Insurance
Firmographics
company_name
Westland Insurance Group Ltd.
company_legal_name
Westland Insurance Group Ltd.
industry
Insurance
founded_year
1980
size_range
1001-5000 employees
employees_count
1739
Locations
hq_country
Canada
hq_country_iso2
CA
hq_country_iso3
CAN
hq_location
Surrey, British Columbia, Canada
hq_full_address
*******
Follower counts & changes
followers_count_professional_network
15393
followers_count_owler
65
Funding
last_funding_round_name
Secondary Market - Westland Insurance
last_funding_round_announced_date
2023-04-17
last_funding_round_num_investors
1
Acquisitions
num_acquisitions_source_2
10
Technographics
num_technologies_used
67
Company websites and social media
website
https://www.westlandinsurance.ca
professional_network_url
https://www.professional-network.com/company/westlandinsurance
financial_website_url
https://www.financial-website.com/organization/westland-insurance-group
Website traffic
total_website_visits_monthly
93900
visits_change_monthly
7.8
rank_global
326366
rank_country
10336
rank_category
38
bounce_rate
46.46
pages_per_visit
3.79
average_visit_duration_seconds
144
Employee review score & changes
company_employee_reviews_count
247
company_employee_reviews_aggregate_score
3.2
Workforce trends
active_job_postings_count
77
JSON data sample
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Since then, we’re proud to have grown to a team of over 3,000 employees and close to 300 locations coast-to-coast. As Westland has expanded across the country, we have always maintained our focus on our people, our clients and our communities.", "description_enriched": "Westland Insurance is a company that provides insurance services for auto, home, and business needs. They offer coverage for individuals, families, and properties.", "description_metadata_raw": "Call or visit Westland Insurance for all your business, home and car insurance needs. We help with the coverage for you, your family and your properties.", "type": "Privately Held", "status": { "value": "active", "comment": "Independent Company" }, "founded_year": "1980", "size_range": "1001-5000 employees", "employees_count": 1739, "followers_count_professional_network": 15393, "followers_count_twitter": null, "followers_count_owler": 65, "hq_region": [ "Americas", "Northern America", "AMER" ], "hq_country": "Canada", "hq_country_iso2": "CA", "hq_country_iso3": "CAN", "hq_location": "Surrey, British Columbia, Canada", "hq_full_address": "*******", "hq_city": null, "hq_state": null, "hq_street": null, "hq_zipcode": null, "company_locations_full": [ { "location_address": "*******", "is_primary": 1 }, { "location_address": "*******", "is_primary": 0 }, { "location_address": "*******", "is_primary": 0 }, { "location_address": "*******", "is_primary": 0 }, { "location_address": "*******", "is_primary": 0 } ], "is_public": 0, "ipo_date": null, "ipo_share_price": null, "ipo_share_price_currency": null, "revenue_annual_range": { "source_4_annual_revenue_range": null, "source_6_annual_revenue_range": { "annual_revenue_range_from": 1000000000, "annual_revenue_range_to": null, "annual_revenue_range_currency": "$" } }, "revenue_annual": { "source_5_annual_revenue": { "annual_revenue": 3500000000, "annual_revenue_currency": "$" }, "source_1_annual_revenue": null }, "revenue_quarterly": null, "income_statements": [], "stock_information": [], "last_funding_round_name": "Secondary Market - Westland Insurance", "last_funding_round_announced_date": "2023-04-17", "last_funding_round_lead_investors": [ "Ontario Teachers' Pension Plan" ], "last_funding_round_amount_raised": null, "last_funding_round_amount_raised_currency": null, "last_funding_round_num_investors": 1, "funding_rounds": [ { "name": "Debt Financing - Westland Insurance Group", "announced_date": "2022-01-12", "lead_investors": [ "********" ], "amount_raised": 250000000, "amount_raised_currency": "$", "num_investors": 1 }, { "name": "Secondary Market - Westland Insurance Group", "announced_date": "2023-04-17", "lead_investors": [ "********" ], "amount_raised": null, "amount_raised_currency": null, "num_investors": 1 }, { "name": "Debt Financing - Westland Insurance Group", "announced_date": "2022-12-13", "lead_investors": [ "********" ], "amount_raised": 200000000, "amount_raised_currency": "$", "num_investors": 1 }, { "name": "Secondary Market - Westland Insurance Group", "announced_date": "2023-04-17", "lead_investors": [ "********" ], "amount_raised": null, "amount_raised_currency": null, "num_investors": 1 }, { "name": "Secondary Market - Westland Insurance", "announced_date": "2023-04-17", "lead_investors": [ "********" ], "amount_raised": null, "amount_raised_currency": null, "num_investors": 1 }, { "name": "Debt Financing - Westland Insurance", "announced_date": "2022-12-13", "lead_investors": [ "********" ], "amount_raised": 200000000, "amount_raised_currency": "$", "num_investors": 1 }, { "name": "Debt Financing - Westland Insurance", "announced_date": "2022-01-12", "lead_investors": [ "********" ], "amount_raised": 250000000, "amount_raised_currency": "$", "num_investors": 1 } ], "ownership_status": "Private", "parent_company_information": null, "acquired_by_summary": { "acquirer_name": "Broadstreet Partners", "announced_date": "2023-04-17", "price": 1100000000, "currency": "$" }, "num_acquisitions_source_1": null, "acquisition_list_source_1": [], "num_acquisitions_source_2": 10, "acquisition_list_source_2": [ { "acquiree_name": "MSP Insurance", "announced_date": "2024-11-01", "price": null, "currency": null }, { "acquiree_name": "Smith Insurance Service", "announced_date": "2024-08-08", "price": null, "currency": null }, { "acquiree_name": "Alberta Best Insurance", "announced_date": "2024-07-02", "price": null, "currency": null }, { "acquiree_name": "M. Butler Insurance", "announced_date": "2024-06-24", "price": null, "currency": null }, { "acquiree_name": "Canadian Special Risks", "announced_date": "2024-06-06", "price": null, "currency": null }, { "acquiree_name": "Excel Insurance Lloydminster", "announced_date": "2024-06-03", "price": null, "currency": null }, { "acquiree_name": "The Dupuis Langen Group", "announced_date": "2024-05-06", "price": null, "currency": null }, { "acquiree_name": "David H. Coons Insurance Brokers Ltd.", "announced_date": "2023-10-05", "price": null, "currency": null }, { "acquiree_name": "Insurance Matters", "announced_date": "2023-09-06", "price": null, "currency": null }, { "acquiree_name": "Assurance B. Belliveau Insurance", "announced_date": "2023-08-03", "price": null, "currency": null } ], "num_acquisitions_source_5": 5, "acquisition_list_source_5": [ { "acquiree_name": "Loewen Agencies Ltd.", "announced_date": "2025-03-01", "price": null, "currency": null }, { "acquiree_name": "Youngs Insurance Brokers’ West Burlington operation", "announced_date": "2025-02-01", "price": null, "currency": null }, { "acquiree_name": "MSP Insurance Corp.", "announced_date": "2024-11-01", "price": null, "currency": null }, { "acquiree_name": "F.A. Smith Insurance Service Ltd.", "announced_date": "2024-08-01", "price": null, "currency": null }, { "acquiree_name": "Alberta Best Insurance Ltd.", "announced_date": "2024-07-01", "price": null, "currency": null } ], "competitors": [ { "company_name": "mcvey", "similarity_score": 10000 }, { "company_name": "country financial", "similarity_score": null }, { "company_name": "holman insurance", "similarity_score": 13480 }, { "company_name": "ecclesiastical insurance", "similarity_score": null }, { "company_name": "monarch insurance brokers", "similarity_score": 17960 }, { "company_name": "mbs insurance brokers", "similarity_score": 16900 }, { "company_name": "american financial group", "similarity_score": null }, { "company_name": "first american", "similarity_score": null }, { "company_name": "mcdougall insurance", "similarity_score": 93970 }, { "company_name": "bfl canada", "similarity_score": 100000 }, { "company_name": "rogers insurance", "similarity_score": 96940 }, { "company_name": "oakville insurance brokers", "similarity_score": 32140 }, { "company_name": "salvatore insurance", "similarity_score": 18860 }, { "company_name": "cis insurance brokers canada ltd", "similarity_score": 5130 } ], "competitors_websites": [ { "website": "tdinsurance.com", "similarity_score": 100, "total_website_visits_monthly": 1000000, "category": "Finance > Insurance", "rank_category": 209 }, { "website": "zensurance.com", "similarity_score": 93, "total_website_visits_monthly": 88100, "category": "Finance > Insurance", "rank_category": 1829 }, { "website": "lowestrates.ca", "similarity_score": 90, "total_website_visits_monthly": 160200, "category": "Finance > Insurance", "rank_category": 1090 }, { "website": "rates.ca", "similarity_score": 86, "total_website_visits_monthly": 266200, "category": "Finance > Insurance", "rank_category": 829 }, { "website": "pcinsurance.ca", "similarity_score": 86, "total_website_visits_monthly": 62600, "category": "Finance > Insurance", "rank_category": 2076 }, { "website": "apollocover.com", "similarity_score": 85, "total_website_visits_monthly": 44700, "category": "Finance > Insurance", "rank_category": 2726 }, { "website": "brokerlink.ca", "similarity_score": 85, "total_website_visits_monthly": 91200, "category": "Finance > Insurance", "rank_category": 1642 }, { "website": "cooperators.ca", "similarity_score": 84, "total_website_visits_monthly": 460100, "category": "Finance > Insurance", "rank_category": 441 }, { "website": "icbc.com", "similarity_score": 83, "total_website_visits_monthly": 1800000, "category": "Finance > Insurance", "rank_category": 107 }, { "website": "rbcinsurance.com", "similarity_score": 81, "total_website_visits_monthly": 407800, "category": "Finance > Insurance", "rank_category": 520 } ], "company_phone_numbers": [ "********", "********", "********" ], "company_emails": [ "****@westlandinsurance.ca" ], "pricing_available": 0, "free_trial_available": 0, "demo_available": 0, "is_downloadable": 0, 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