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Technographic data
Analyze companies’ tech stacks
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Lesser-known ways to find intent signals
BY INDUSTRY
MOST POPULAR USE CASES
Investment
Leveraging web data for informed investing
HR tech
Building or enhancing data-driven HR tech
Sales
Supercharging your lead generation engine
Marketing
Transforming marketing with web data
Market research
Conducting comprehensive market research
Monthly
updates and discovery
3.3M
technographic records
2
data sources
8
years in the market
What is technographic data?
Technographics is information about the technology and tools that businesses use, including hardware, software, and IT infrastructure. It provides data points such as stack list count, features, the number of companies using the tool, pros and cons, and more. It's parsed, accurate, and ready to use. This data is available as a flat file and delivered in JSON.
Request a free sample to see the structure of our data and explore dictionaries.
| Data Points | Example Values |
|---|---|
| Name | Pivotal Tracker |
| Category | Collaboration |
| Num companies using | 443823 |
| Pros | Scrum-friendly |
| Features | Simple story editing |
| Integration | Salesforce |
| Verified | False |
| Alternative tools | Jira |
What is technographic data?
Technographics is information about the technology and tools that businesses use, including hardware, software, and IT infrastructure. It provides data points such as stack list count, features, the number of companies using the tool, pros and cons, and more. It's parsed, accurate, and ready to use. This data is available as a flat file and delivered in JSON.
Request a free sample to see the structure of our data and explore dictionaries.
Technographic data sources
Technographic data is divided between multiple datasets, each one corresponding to its respective data source.
StackShare Companies
StackShare Companies data consists of over 157K records and provides you with data points such as tech stack list, technology pros, features, alternative tools, and more.
Job postings
Job posting data consists of 399M+ records from 5 sources. Job descriptions contain valuable data about companies' tech stacks, which can be extracted with the help of NLP.
Technographic data use cases
Investment intelligence
Technographic data can help investors identify companies that are using cutting-edge technology and are well-positioned for growth. By analyzing a company's technographic profile, investors can gain insights into its technological strengths and weaknesses.
Lead enrichment
Use technographic data to identify potential customers based on their technology stack. For example, suppose a company is using a specific HR software. In that case, you can use technographic information to target them with marketing messages that emphasize how a different product can bring more value.
Competitive analysis
Technographic data provides valuable information about your competitors, including their tools and technologies. This can help investors and HR tech companies understand the competitive landscape and identify areas where they can differentiate themselves.
Have another use case in mind?
Contact our sales team and we will do our best to help you.
Flexible data delivery options
When buying datasets, you can select data formats, delivery methods, and frequency that are convenient for your business.
But don't take us at our word. Listen to our clients.
Find more reviews on Datarade.
We are using Coresignal to enrich our AI platform for Sales Pipeline Growth. We proactively recommend sales-ready opps, interested buyers, warm intros, and trusted actions, which results in +25% in net new pipeline in 2 months, and +40% after 6 months.
Lead generation client
Before we started working with Coresignal, the percentage of investments that we made that had data influence was around 2% and currently it's around 65%.
Venture capital client
Coresignal has strong demographic and firmographic datasets both on quality and volume while keeping the data as fresh as it can be. We've been using Coresignal for years and we can only speak highly about the product and the team behind it. Highly recommended.
Venture capital client
Find more reviews on Datarade.
Why 400+ companies choose Coresignal
Reliable and convenient delivery
We offer data in multiple formats, flexible delivery frequency and ensure transparent information about data operations to our clients.
Exceptional client support
Get the most out of your data with the help of Coresignal's dedicated account managers. We value long-term relationships and strive to provide quick support.
8 years in the market
Our team includes some of the most experienced web data extraction professionals. The advanced infrastructure they built over the years allows us to expand our datasets daily.
Benefits of technographic data
Tailor campaigns
With correct and accurate data about a company's technologies, marketing and sales teams can develop personalized marketing campaigns on how to approach a specific client.
Assess leads
Incorporating technographic data allows you to assess your leads. Analyzing specific technographic data points gives you more insight into the customer's tech stack and what they might be lacking.
Expansion potential
Technographic data can also show you how far you can expand. For instance, using technographics in your profiling and filtering affairs can show you a more precise picture of your total addressable market.
How to use technographic data for account-based marketing
Since account-based marketing focuses on a specific list of accounts, in other words, key accounts that match your criteria, the benefits of technographic data make it a good tool for this purpose.
- By accessing technographic data, you can analyze a company's technology stack, and target accounts that you know will benefit from your solutions. This gives you competitive advantage. You can filter out less-than-relevant companies and pinpoint the businesses that are a perfect, or nearly perfect, match for your ideal customer profile. Researching their potential pain points allows you to offer them a solution they cannot resist.
- Companies operating in the IT, Services, and Consulting segments are among those that benefit the most from account-based marketing, which is why we offer data on the technological stack of various companies. Our technographic data consists of over 2.7 million high-quality public web data records.
You can use this data to extract insights that show you a 360° view of the industry you're trying to reach. At the same time, this data can be used to extract valuable insights into what technology is popular and what technology might interest the exact type of companies you're planning to target.
Stay ahead of the game with fresh web data
Coresignal's data helps companies achieve their goals
Frequently asked questions
How is technographic data collected?
We collect technographic data from various public web sources and put it into several databases. Different data sources have separate datasets of respective technographic records.
What are Coresignal's technographic data sources?
Coresignal's technographic data sources include StackShare and job posting data sources.
Who uses technographic data?
Coresignal's technographic data is mostly used for lead generation by sales and marketing teams, but it’s also popular among companies looking to enhance their data for market research or investment intelligence.
What can you do with technographic data?
- See the traction and adaptation of technologies and tools
- Boost your lead generation and market insights
- Boost sales with technographic segmentation
- Evaluate companies’ technological capacities
- Enhance investment intelligence
How secure is the data?
Data security is one of our main priorities. We store data in a protected dataset to avoid breaches and leaks of sensitive information.